FRESHBULB

OBJECTIVE

OBJECTIVE

FreshBulb is a collaborative, community-led program that gets farm-fresh, local produce into the hands of those who want and need it. They believe that everyone is entitled to fresh, healthy, nutritious foods, and are working to build a more equitable, sustainable food system in Charlotte that’s better for the community and the environment.

They source and curate healthy, wholesome FreshBulb boxes, filled with a mix of fruits, veggies and fresh kitchen staples and distribute the, for free at weekly pop-up markets in Charlotte’s food-insecure neighborhoods.

Our goal was to develop a cohesive visual and educationally forward brand story and aesthetic to support their mission.

SERVICES

Art Direction

Brand Strategy

Brand Identity

Messaging

Collateral Design

CHECK THESE OUT TOO.

LET’S BRING YOUR PROJECT TO LIFE.