CHARLOTTE BORN
STRATEGY-DRIVEN
CREATIVE LED

We’re a Charlotte-based creative marketing agency turning hospitality, retail and real estate businesses into beautiful, authentic brand experiences.

NiceDay was founded on the belief that work doesn’t have to be a grind—especially when you love what you do (and we love what we do!). 

We are a team of brand & marketing specialists creating mouth-watering, head-turning, scroll-stopping experiences through:

  1. Best-in-class creative, strategy, design & storytelling

  2. Personable ongoing partnership & collaboration

  3. Genuine passion, curiosity & expertise

OUR BELIEFS

OUR BELIEFS

CREATIVE ISN’T JUST AESTHETIC—IT’S ESSENTIAL

We’re marketers by trade & creatives at heart. We do what we love we love what we do. We believe that branding has the power to inspire people and build communities, and the best brands seamlessly blend creative and strategy to make cohesive, multi-sensory experiences people crave. And that means that beautiful design and effective storytelling aren’t just aesthetic--they’re essential.

We’re serious about our work … and that’s about where serious stops.

WHAT WE DO

WHAT WE DO

  • Humanizing Your Business: Where strategy meets creativity; your brand, reimagined.


    Brand Strategy . Naming . Placemaking . Visual Brand Identity . Brand Voice & Messaging

  • Design That Narrates: Innovative designs and meaningful interactions that resonate and build trust.

    Website Design & Development . Collateral Design . Packaging & Merchandise Design . Signage

  • Content That Captivates: Dynamic strategies that engage, entertain, inform and convert.

    Social Media Marketing . Email marketing . Public Relations . Influencer Marketing . Brand Events, Campaigns & Activations . Photography & Videography

WHERE WE THRIVE

WHERE WE THRIVE

HOSPITALITY, RETAIL & REAL ESTATE

We bring hospitality, retail & real estate concepts to life, creating authentic brands that align with your vision & resonate with your guests. We are millennials and gen z-ers who love great food, great drinks & great experiences. And we love creating those experiences for businesses we believe in.

MEET THE LEADERSHIP TEAM

BLANDINE MATHIEU
Creative Director

DANIEL GIBSON
Managing Director