With L'Ostrica, we sought to create a unique and unforgettable dining experience, something that would be both a destination hot spot and an everyday fixture. We wanted to capture the soul of the restaurant and the beauty of their food in our creative solution.

To do this, we started by exploring the meaning of the Italian word "L’Ostrica," which means oyster. This gave us a wonderful opportunity to draw inspiration from the sea and create a beautiful color palette that would evoke a serene landscape reminiscent of the coast of Italy. The palette is warm, inviting, sophisticated and rustic - perfectly capturing the essence of L'Ostrica.

We complemented this with stunning textural photography featuring breath-taking landscapes and seasonal ingredients, placed in common kitchen items with imperfect shapes to tie back to the natural beauty of an oyster. The end result is a brand that balances sophistication and comfort, inviting diners to take part in an unforgettable culinary experience. We sought to design a brand that would make them feel welcome, curious and adventurous, creating a space where they can find satisfaction and enjoyment.